Product Manager, Marketing Analysis

January 16, 2014

Original postings on the Viatec site are removed after the position is closed, but the posting will be archived here. The original posting was at

Job Category: 
Sales and Marketing
Job Specialization: 
Marketing and Communications
Company Overview: 

AbeBooks is an online marketplace for books and a remarkable place to work. Millions of new, used, rare and out-of-print books are offered for sale through the AbeBooks websites from thousands of booksellers around the world. We helped to revolutionize the used book business. AbeBooks became a subsidiary of Inc. after being acquired in December 2008. Our mission is to help people find and buy any book from any bookseller and our business stretches around the world with six international sites —,,,,, and, as well as, a marketplace for German books. went live in 1996 and we have been growing ever since. The unique inventory of books for sale from booksellers includes the world's finest antiquarian treasures dating back to the 15th century, countless out-of-print gems, millions of signed books, millions of used copies, a vast selection of college textbooks and new books too.

Working at AbeBooks is challenging and fun. But we only hire the best people and we insist on the highest standards from our employees. Do you have what it takes?

Job Summary: 

The Product Manager, Marketing Analysis will be specifically responsible for developing and maintaining the products that drive our marketing reporting and the customer segmentation model.

This position offers a great opportunity for an insatiable, results-oriented individual who thrives in an extremely customer focused and metrics driven environment. If you have relentless desire to drive process and product improvements we have the career you're looking for!

Key responsibilities include, but may not be limited to:

The Product Manager, Marketing Analysis is responsible for the strategy, planning and execution of the marketing products that drive reporting globally, working in-conjunction with Marketing Specialists and Product Managers, including: developing actionable marketing channel insights, creating & maintaining customer KPI reports, drive development of our customer segmentation model and working closely with engineering team on product roadmaps & reporting product improvements.

  • Build & maintain the marketing data warehouse to support the quantitative and qualitative goals set for the marketing channels including sales, traffic, customer acquisitions, and level of efficiency globally.
  • Develop a customer segmentation model and product that feeds actionable metrics into our marketing channels and onsite experience.
  • Leverage the customer segmentation model to develop a reliable, efficient and actionable set of customers KPIs to be used within the Marketing Team and to be distributed to the Senior Management Team on a periodical basis.
  • Work in-conjunction with the Marketing Specialists to maintain & improve existing marketing channel reporting.
  • Build a network within Amazon & fellow Amazon subsidiaries to leverage best practices & knowledge sharing.
  • Work in-conjunction with the Traffic Development Team to conceive & define a product development roadmap and define precise business requirements for customer & channel reporting improvements, and analytics integration.
  • Dive deep on channel data to understand changes in performance and trends, perform analysis at scale, translate analytical findings into concise business actions and recommendations to be implemented within the Traffic & Acquisition team.
  • Be on top of current technologies, emerging technology and new developments within the marketing analysis field.

Candidate's Profile should include the following characteristics:

Must Have's:

  • You have three or more years of comparable experience in product management or product development with a proven ability to define product/feature requirements
  • Experience implementing technical projects in conjunction with development teams
  • Experience with statistical and analytical models
  • Proficient in SQL to develop and perform ad-hoc reporting from the data warehouse
  • You are adept at retrieving and analyzing data to answer business questions and deliver results.
  • You must thrive on solving problems, improving processes, and increasing efficiencies.
  • You juggle multiple competing priorities simultaneously with apparent ease and make things happen in a fast-paced, dynamic environment.
  • Your precise attention to detail and innate desire for excellence is infectious to those around you.
  • You have strong analytical and quantitative skills and are a metrics driven decision maker.
  • Your technical and business savvy allow you to interface with all levels and disciplines within the organization and get things done.
  • You have proficient computer skills including intermediate to advanced knowledge of Excel, and intermediate knowledge of the Internet and E-commerce.
  • You have an absolute passion for ensuring a world-class Customer Experience.
  • Technically oriented - understanding of system limitations or requirements that will assist in producing strong, efficient and workable product suggestions.
  • Business minded - ability to rationalize cost and benefit of projects.
  • You communicate clearly and effectively across all levels of the organization.

Nice to Have's:

  • You are fluent in a second language of French, German, Italian, or Spanish.
  • Experience in one or more Online Marketing channels (affiliates, search, email, social media) for a large-scale website.
  • Experience with setting project priorities and champion Online Marketing Projects a plus.
How To Apply: 

AbeBooks provides competitive salaries and great benefits. If you enjoy constantly broadening your technical skills, building software that affects users around the world, and working in an environment that thrives on creativity and product innovation, please visit to apply online.

We appreciate your interest in AbeBooks!

Other Info: