Technical Marketing Communications Specialist

Latitude Geographics Group Ltd

January 17, 2014

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Job Category: 
Job Specialization: 
Marketing and Communications
Company Overview: 

Hundreds of organizations around the world rely on Geocortex software by Latitude Geographics to design, develop and maintain web-based mapping applications. We believe geographic information over the web can empower people to make better decisions about their lives, society and the world around us. You can help us make a difference.

Job Summary: 

Do you have a passion for technology? Are you a highly skilled communicator? Do you have a talent for simplifying complex ideas without losing what’s essential? If so, we want to hear from you. You could be a great candidate for our Technical Marketing Communications Specialist role.

This is a challenging, multifaceted role. We’re looking for someone with a unique skill set who has a strong technical background and superb communication skills. Someone that’s capable of big picture thinking but with meticulous attention to detail. This may even appeal to someone that has never been formally involved in marketing but always had creative ideas for a company’s marketing mix. If this resonates with you, let’s talk.

This is a chance to have an impact in a dynamic technology organization by helping to develop and execute an outstanding marketing strategy. It’s an opportunity to expand on your technical background and take ownership of various marketing activities. This challenging position offers the opportunity to build new skills and gain experience in a growing company. Your abilities and interests will strongly influence the nature of this position.


  • Developing a thorough understanding of our technology and the value it provides.
  • Synthesizing your technical understanding and reflecting on possible positioning so you can help determine what’s most important to existing and prospective customers.
  • Writing clear, concise prose that gets the message across. You’ll need to write it; you’ll need to be able to get it from others.
  • System/process development and implementation (ensuring content for sales people; PowerPoint, proposal text, supporting materials that are curated and updated over time).
  • Contributing as a member of Latitude’s marketing team.


  • Technical background required to understand our technology
  • Knowledge of SDKs, APIs, SDLC, software development concepts, database concepts, networking concepts, operating system concepts, etc.
  • Ability to synthesize and strategize.
  • Superb writing and editing skills.
  • Excellent verbal and written communication: you must be able to communicate concepts and ideas clearly and effectively.
  • Proven ability to spearhead and ensure successful ongoing implementation of systems and business processes to deliver marketing resources internally and to other organizations.
  • A demonstrated ability to manage resources and timelines
  • Excellent planning, organizational and project management skills
  • Software industry experience
  • Strong creative and visual design sensibilities
  • Strong PC-based skills, including Excel, Outlook, PowerPoint, Word.
  • Understanding of geographic information systems and web-based mapping is desirable.

Please note that you may be asked to provide samples of your previous work during the interview process.

How To Apply: 

If you think you have skills that would match our needs, we'd like to hear from you.

Please forward your cover letter and resume to

For more information about the company, please visit  

Other Info: