Sales Development Representative

SilkStart Technology Inc.

December 10, 2014

Original postings on the Viatec site are removed after the position is closed, but the posting will be archived here. The original posting was at

Job Category: 
Sales and Marketing
Job Specialization: 
Sales and Business Development
Company Overview: 

About SilkStart: SilkStart ( is a small, growing start-up based in Victoria, BC providing an all-in-one SaaS platform to help member-based associations manage their online presence, members, events and communications. SilkStart offers a flexible work environment, provides competitive salaries and employee equity (stock options), meaning you’re a part owner. 

Job Summary: 

The Role: In this role you will directly contribute to the overall success of the company. You will own the execution of Marketing tactics (demand generation), plus build the Sales Funnel (lead generation) continually generating new business opportunities for the sales team. This is a hybrid sales/marketing/metrics role.

What we’re looking for? Are you a self-directed, well organized and results-oriented individual who thrives in a customer focused start-up environment? Do you want to work somewhere that appreciates your hard work, values your contribution, and allows you to learn, develop and grow? Do you want to get in early and grow your career as we grow? If so, SilkStart has the job you’re seeking.

What you’ll be doing:

  • Prospect, qualify, and develop inbound and outbound leads to create sales-ready opportunities.
  • Research potential accounts, identify decision makers, generate interest and create new opportunities for the sales team.
  • Manage all aspects of proactive outbound acquisition campaigns including demand generation channels, metrics and reporting.
  • Define and implement additional marketing tactics to increase demand.
  • Conduct high-level qualification conversations with prospects via phone and email.
  • Onboard new customers, and help them become proficient in using SilkStart.
  • Collaborate with team members to develop strategies that improve execution and drive incremental results.

Must Have’s:

Smart. You don’t need a degree but you need to be smart. We’re going to expect you to quickly learn a lot of new stuff. We’re also going to give you autonomy over several important areas of our business and expect great work.
Good Attitude. You are willing to roll up your sleeves and do what needs to be done. This is not a ‘that’s not my job’ or ‘I don’t know how to do that’ environment.
Lots of Hustle. You like a fast paced, results oriented environment. You possess a strong desire to just get things done. You understand that persistence and hard work are essential ingredients to success.
Results oriented. You are competitive, like to measure your progress, and ultimately generate results. 
Well-Organized. You love it when an interviewer asks about your organizational skills. You may not have written a book on how to be exceptionally well organized in a business role, but you could…
Self-Directed. You can independently manage your time efficiently and effectively.
Proficient Computer Skills. You can find stuff online, learn new technologies, plus whatever else we throw at you.

Bonus Skills:

  • Previous experience selling to or working with member-based associations, and/or experience working in an association.
  • Previous sales development (lead generation) and/or direct sales experience in a technical environment.
  • Experience with Sales CRM’s (e.g. Streak or Salesforce). 
How To Apply: 

Does this sound like you? If yes, please send a resume and cover letter to Only shortlisted candidates will be contacted for an interview. Thanks for your interest in SilkStart!