Ocean Networks Canada (ONC) is a world-leading organization supporting ocean discovery and technological innovation. ONC operates as a not-for-profit society on behalf of the University of Victoria, managing innovative cabled observatories that supply continuous power and Internet connectivity to various scientific instruments located in coastal, deep-ocean, and Arctic environments. ONC’s cabled arrays host hundreds of sensors distributed in, on and above the seabed, along with mobile and land-based strategically located instruments that address key scientific and policy issues (subsea earthquakes, tsunamis, ocean acidification, marine biodiversity, etc.) within a wide range of environments.
The Communications team delivers communication services and products across the organization to raise the national and international profile and brand recognition for ONC and its sub-brands in line with the overall vision, mission, and strategic goals, and Annual Program Plan. The team is responsible for consistent and clear messaging across a host of creative communications mediums and marketing products and services to promote ONC’s unique capabilities—across all divisions of policy and governance, science, innovation, and learning and engagement—to a host of key audiences and stakeholders.
Maternity Leave Term Position: Starting September 2015
The Social Media Lead reports to the Communications & Marketing Manager and works as part of a highly integrated communications team. The position is responsible for maintaining and growing ONC’s on-line social media presence and engagement. Priorities include: creation and maintenance of high-profile channel accounts; research emerging trends and technologies; develop content; follow, monitor and engage in conversations; manage viral marketing campaigns; measure impact, report analytics, and make recommendations to extend reach across audiences and stakeholders; work across ONC to cultivate leads and ensure social media standards, policies and rules of engagement are followed. Additional tasks include: core conference support; media monitoring; maintenance of the website and iContact email marketing system; and creation and circulation of a weekly internal bulletin.
A relevant Degree with concentration in a relevant field or equivalent combination of experience and education and a minimum 3 years working experience.
Strong knowledge and understanding of Social Media platforms
Knowledge and Skills:
Note: A science background is not a pre-requisite but a passion for the advancement of scientific knowledge and understanding is.